To use a 30-second spot or a 60-second spot? That is the question. At least, it’s the question for businesses considering their radio advertising options. Trying to choose the right length of creative when it comes to a radio spot can be a difficult choice.… Continue Reading Radio Spot Length: Which is Right for Your Business?
Monthly Archives: September 2016
Today, we’re proud to announce the nationwide release of LeadBuilder® v10, the latest update of the internet marketing and lead-gen package for home services clients, including HVAC, plumbing, roofing, and electrical companies. Contractor Lead-gen & Marketing Done Right LeadBuilder® is a premier Home Services online… Continue Reading LeadBuilder® Releases Powerful New v10 Home Services Online Marketing and Lead-gen Program
Twitter is a powerful marketing tool, with 313 million active monthly users and a billion unique monthly visits to sites that feature embedded tweets. You can use Twitter to find new customers, strengthen your brand voice, and engage with your audience. But there are also… Continue Reading 5 Twitter Marketing Mistakes Your Local Business is Making
They say you can’t judge a book by its cover, but you can judge an advertising campaign by its account manager. They’re the proverbial face of the account, and other than your digital strategist, they’re often the only part of the process you, the client,… Continue Reading Why a Good Account Manager is Vital to Your Ad Campaign
Smarter media buying will help you get more for your advertising time. But how do you know if you’re getting the best value for the lowest price? Since advertising and marketing dollars are usually a substantial, and necessary, part of any business’ budget, you need… Continue Reading Media Buying Secrets: 7 things the media (or your agency) will never tell you…