To use a 30-second spot or a 60-second spot? That is the question. At least, it’s the question for businesses considering their radio advertising options. Trying to choose the right length of creative when it comes to a radio spot can be a difficult choice.… Continue Reading Radio Spot Length: Which is Right for Your Business?
Monthly Archives: September 2016
They say you can’t judge a book by its cover, but you can judge an advertising campaign by its account manager. They’re the proverbial face of the account, and other than your digital strategist, they’re often the only part of the process you, the client,… Continue Reading Why a Good Account Manager is Vital to Your Ad Campaign
Smarter media buying will help you get more for your advertising time. But how do you know if you’re getting the best value for the lowest price? Since advertising and marketing dollars are usually a substantial, and necessary, part of any business’ budget, you need… Continue Reading Media Buying Secrets: 7 things the media (or your agency) will never tell you…
Mediagistic recently has been promoted from being a Google Partner to being a Premier Google Partner. According to Google Product Management Director Richard Holden, “In order to become a Premier Partner, companies must jump over a number of hurdles. They must subject themselves to vetting… Continue Reading Google Awards Premier Partner Agency Status to Mediagistic
“What’s the best way to get leads?” Considering we’ve generated more than 1.6 million leads for our customers, I hear this question practically every day. Of course, the answer depends on multiple variables. These include your target audience, your product or service, your geographic area,… Continue Reading Which Lead Generation Strategy Works Best?