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Monthly Archives: November 2018

Why Fake Google My Business Locations are a Major Local SEO mistake

Last Week in Digital Marketing: Google Releases New Messaging Option and Researchers Take Note of Video Trends

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As usual, another week means another set of changes from Google and Facebook. Read on to check out the latest happenings. Google Creates New Messaging Option in Google Maps Last year, Google gave users the ability to send texts to businesses using SMS. Now, users… Continue Reading Last Week in Digital Marketing: Google Releases New Messaging Option and Researchers Take Note of Video Trends

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Last Week In Digital Marketing: Notable Changes In Seo And Paid Advertising

Last Week in Digital Marketing: Notable Changes in SEO and Paid Advertising

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Google is widely known for constantly updating algorithms, but recently it has been under some scrutiny for these changes. Meanwhile, LinkedIn and Instagram have been working to improve their advertising platforms. Recent Google Updates Have Ruffled Some Feathers Over the past few weeks, there have… Continue Reading Last Week in Digital Marketing: Notable Changes in SEO and Paid Advertising

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Negative SEO and the HVAC and home services industry

Digital Wetwork: Are Competitors Using Negative SEO to Hurt Your Website? [UPDATED 2018]

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*Originally published 6.27.2017; updated 11.9.2018. In a perfect world, all of your competitors would play by the rules. The market for your goods and services would be a level playing field, and success or failure would be determined purely by merit. Unfortunately, however, there are… Continue Reading Digital Wetwork: Are Competitors Using Negative SEO to Hurt Your Website? [UPDATED 2018]

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Last Week in Digital Marketing: Google Cracks Down on Bots While Changes for Twitter are on the Horizon

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As usual, Google is bringing about more changes in efforts to improve. Meanwhile, Twitter chooses to try out bringing back a feature from its past. Twitter Releases November Calendar of Events Twitter likes to help out the small businesses and large corporations that advertise on… Continue Reading Last Week in Digital Marketing: Google Cracks Down on Bots While Changes for Twitter are on the Horizon

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