The Power of Broadcast Radio
Radio advertising has proven useful, particularly among local audiences. This is an effective way to reach targeted customers in your very neighborhood. More than half of all radio listeners tune in only in the car. This figure jumps to 62% among listeners between ages 13 to 34. This gives you the opportunity to connect with shoppers as they’re driving and potentially divert these customers to your store while they’re already out and on a mission to buy.
Mediagistic provides the expertise necessary to create effective radio advertising campaigns that will make great use of your marketing dollars.
Optimize Your Campaigns
Working with Mediagistic, you can leverage unparalleled buying power for your radio advertising. As a well-established broadcast radio media buying agency, we’re able to negotiate market rates that you simply can’t get as the marketing agent for a single company.
We purchase advertising for thousands of clients across North America and maintain an outstanding payment history, so radio stations can provide us with the best deals in the business. We also have the ability to pre-pay in some instances for additional discounts that not every buyer can afford.
Why Work with a Media Planning Agency
Media planning for broadcast radio is a unique task that requires a different strategy from digital marketing or even television. Our team at Mediagistic is well-versed in all the complexities of this process. We can help you:
Target the best stations
for your demographic.
Explore options for
native radio advertising.
Determine the optimal spot
length for your message.
Send us your recent media invoices or provide us with a rough outline of your monthly spending for media marketing and we’ll deliver a detailed report that shows how we can optimize your efforts. This service is completely free and confidential.