Mediagistic Blog
EPIC 2026 Recap: What Getting 1% Better Means for HVAC Marketing in 2026
February 19, 2026The Main Event of HVAC delivered exactly what the industry needed. At EGIA’s EPIC 2026, contractors, distributors, and partners from across the… Continue Reading EPIC 2026 Recap: What Getting 1% Better Means for HVAC Marketing in 2026…
HVAC Marketing in 2026: Industry Data, Trends & Growth Benchmarks for Contractors [Infographic]
February 1, 2026HVAC is picking up again in 2026, but competition is getting tougher. Costs are rising, and more companies are fighting for the… Continue Reading HVAC Marketing in 2026: Industry Data, Trends & Growth Benchmarks for Contractors [Infographic]…
Google’s “Have AI Get Prices” Feature: Rewriting Local Search for HVAC & Home Services
December 15, 2025In recent months, Google has quietly rolled out a major update to local search with its new “Have AI Get Prices” functionality,… Continue Reading Google’s “Have AI Get Prices” Feature: Rewriting Local Search for HVAC & Home Services…
Mediagistic Announces Strategic Partnership with EGIA to Deliver Enhanced Marketing Solutions for Home Services Contractors
November 10, 2025Tampa, FL – Mediagistic, a full-service marketing and advertising agency specializing in contractors and service-based businesses, today announced a strategic partnership with… Continue Reading Mediagistic Announces Strategic Partnership with EGIA to Deliver Enhanced Marketing Solutions for Home Services Contractors…
Understanding Google’s Sponsored Results Update: What it Means for Home Services Marketing
October 20, 2025Google is once again reshaping how paid ads appear in search results, and this change (called the Google Sponsored Results Update) could… Continue Reading Understanding Google’s Sponsored Results Update: What it Means for Home Services Marketing…
Are OTT Ads Served on TV Superior to CTV Ads on Mobile Devices?
September 23, 2025As streaming continues to dominate the media landscape, advertisers face a critical question: where should their OTT ad dollars go, connected TV… Continue Reading Are OTT Ads Served on TV Superior to CTV Ads on Mobile Devices?…
6 Ways to Boost GLSA Performance: The Latest Insights from Google for Contractors
September 3, 2025Google Local Services Ads (GLSA) can be one of the fastest and most effective ways for home services contractors to get qualified… Continue Reading 6 Ways to Boost GLSA Performance: The Latest Insights from Google for Contractors…
What’s the “Magic Combination” for Marketing Your HVAC or Home Services Business?
July 22, 2025On my way to work the other day, I found myself thinking about a conversation I’ve had with countless HVAC and home… Continue Reading What’s the “Magic Combination” for Marketing Your HVAC or Home Services Business?…
Protect Your HVAC Business from the Fallout of the 16 Billion Password Leak
June 20, 2025On June 19, cybersecurity researchers uncovered one of the largest stolen credential dumps in history. A massive 16 billion usernames and passwords… Continue Reading Protect Your HVAC Business from the Fallout of the 16 Billion Password Leak…