Blogs
Google Ads’ New Image Extensions: What Are They & Why Do They Matter?
August 4, 2021Google image extensions are a new set of features for Google advertising that have recently come out of beta testing. This update…
National HVAC Tech Day: Mediagistic Salutes Technicians Everywhere!
June 22, 2021As the first week of summer officially begins and temperatures start to become unbearable, it’s only appropriate that National HVAC Tech Day…
The Google Page Experience Update is Coming Mid-June 2021: Is Your Site Ready?
May 31, 2021Last year in May 2020, Google announced that it would be incorporating more user experience signals as ranking factors in its algorithm….
What’s Your Selling Proposition? Identify & Advertise What Makes Your Home Services Business Unique
March 7, 2021Do you know how to identify what makes your home services business unique? If you don’t have a few lines prepared about…
Apple’s iOS 14 App Tracking Transparency Update: What We Know So Far & How it May Affect Advertisers
February 12, 2021Apple’s iOS 14 App Tracking Transparency (ATT) update, expected to be pushed to devices in early 2021, is sure to have an…
Special Report: Users are Spending More Time Streaming Ad-Supported Video vs. Major SVOD Platforms
December 28, 2020There’s no question that the COVID-19 pandemic has changed Americans’ habits. Streaming consumption across all devices is up more than 74% over…
Google Announces 3 Major Changes to Google Local Services Ads
September 25, 2020If you’re an HVAC or home services contractor who has worked with Google Local Services Ads for any length of time, then…
Inside Info: Heavy Radio Users are Ideal Targets for Heating & AC Contractors
August 30, 2020During the Coronavirus pandemic, an enormous number of Americans are spending more time at home and consuming media at unprecedented rates. And…
Why Mediagistic is Investing in ADA-Compliant Websites at Zero Cost to Our Clients
July 22, 2020After a great deal of consideration, Mediagistic has decided to make all our sites compliant with Americans with Disabilities Act (ADA) standards….