Month: April 2015
Cheap Backlinks: Too Good to be True?
April 29, 2015It’s often been said that there’s no such thing as bad publicity. While this adage might be true in some situations, it’s…
How HVAC Dealers Can Target Baby Boomers
April 23, 2015Baby Boomers are a major demographic to which every savvy business owner should be paying close attention. They are some of the…
Investing in Internet Marketing: A Brief Guide
April 19, 2015Times have changed, and Internet marketing is now at the forefront of all modern marketing strategies. But many companies in the home…
Are You Ready for the Mobile SEO-Pocalypse on April 21st?
April 15, 2015In February, Google announced an imminent update to its mobile search algorithm that will emphasize mobile-usability and app indexing more heavily as…
Why “Lazy SEO” Tactics are Bad for Your Business
April 10, 2015It’s recently come to my attention that some companies in the HVAC marketing space are using an outdated SEO tactic that is…