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Why I Watch the Super Bowl Even Though I Never Watch Sports! (Or 3 Reasons Most Super Bowl Ads are a Big Miss)

By February 5, 2016Blog
Why Super Bowl Ads fail
Geri Persiano-Vukas

Geri Persiano-Vukas

One would not say I was a typical “sports fan” since the arts are more my style. Having said that, I have never missed watching the Super Bowl.

What is so intriguing, other than the food, drinks and a good party around the event? The commercials, of course (and you thought I was going to say, “seeing Coldplay’s performance!”). Since my chosen career is in the field of advertising, I feel confident sharing some of my insights…

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