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Blogs


Award winning HVAC marketing Mediagistic telly awards

Mediagistic Brings Home Five Trophies at the 2020 Telly Awards

May 27, 2020

The Telly Awards have been around since 1979. With more than twelve thousand entries from five different continents, the awards showcase “excellence…

Weather Overlay in BC

Announcing the New Temperature Overlay feature in Mediagistic’s Business Center Reporting Platform

May 19, 2020

It’s long been asked and wondered how the weather can impact a marketing campaign. Like it or not, weather can tip the…

HVAC COVID 19

3 Trends for HVAC Contractors to Consider During COVID-19

March 30, 2020

With now-daily upheavals to the status quo, right now it’s anybody’s guess exactly when COVID-19 will subside and business operations will begin…

Coronavirus & HVAC industry (1)

HVAC & the COVID-19 Novel Coronavirus: A Brief Market Assessment

March 18, 2020

The HVAC industry, like all major U.S. industries and the entire global community, is currently in the grips of the worldwide Novel…

year-round advertising and marketing for HVAC dealers

Why HVAC Dealers Need Year-Round Advertising and Marketing

February 11, 2020

HVAC sales and services are extremely cyclical, and dealers inevitably find themselves facing periods of high traffic interspersed with slow seasons. When…

Digital Marketing Leaky bucket syndrome for inbound leads

The Leaky Bucket Syndrome: Are You Set Up To Handle Inbound Web Leads?

January 21, 2020

Do you have a leaky bucket? Even if your business doesn’t use physical buckets, you do still have one when it comes…

Why You Should Consider Adding Email to Your HVAC Marketing Campaign

July 5, 2019

As a business owner, you have other things to focus on besides increasing the lifetime value of your customers (CLV). You might…

Nextdoor Confirmed to be Part of Facebook Audience Network

June 1, 2019

Within the last couple weeks, sharp observers here at Mediagistic have begun to notice that our clients’ Facebook ads are appearing on…

adfluence

Mediagistic Unveils AdFluence™ as the Premier Solution for Real-time, Event-Triggered Advertising

May 8, 2019

Today, Mediagistic proudly unveils a new suite of event-triggered, real-time advertising solutions and services called AdFluence™. The software uses real-time data from…