Mediagistic Blog


Apple ATT Tracking

Apple’s iOS 14 App Tracking Transparency Update: What We Know So Far & How it May Affect Advertisers

February 12, 2021

Apple’s iOS 14 App Tracking Transparency (ATT) update, expected to be pushed to devices in early 2021, is sure to have an… Continue Reading Apple’s iOS 14 App Tracking Transparency Update: What We Know So Far & How it May Affect Advertisers

StreamingAd SupportedVideovs.SVOD

Special Report: Users are Spending More Time Streaming Ad-Supported Video vs. Major SVOD Platforms

December 28, 2020

There’s no question that the COVID-19 pandemic has changed Americans’ habits. Streaming consumption across all devices is up more than 74% over… Continue Reading Special Report: Users are Spending More Time Streaming Ad-Supported Video vs. Major SVOD Platforms

GoogleLocalServicesAdsUpdates

Google Announces 3 Major Changes to Google Local Services Ads

September 25, 2020

If you’re an HVAC or home services contractor who has worked with Google Local Services Ads for any length of time, then… Continue Reading Google Announces 3 Major Changes to Google Local Services Ads

Heavy Radio Users are Ideal Targets for Heating & AC Contractors

Inside Info: Heavy Radio Users are Ideal Targets for Heating & AC Contractors

August 30, 2020

During the Coronavirus pandemic, an enormous number of Americans are spending more time at home and consuming media at unprecedented rates. And… Continue Reading Inside Info: Heavy Radio Users are Ideal Targets for Heating & AC Contractors

WhyMediagisticisInvestinginADA CompliantWebsitesatZeroCosttoOurClients

Why Mediagistic is Investing in ADA-Compliant Websites at Zero Cost to Our Clients

July 22, 2020

After a great deal of consideration, Mediagistic has decided to make all our sites compliant with Americans with Disabilities Act (ADA) standards.… Continue Reading Why Mediagistic is Investing in ADA-Compliant Websites at Zero Cost to Our Clients

Award winning HVAC marketing Mediagistic telly awards

Mediagistic Brings Home Five Trophies at the 2020 Telly Awards

May 27, 2020

The Telly Awards have been around since 1979. With more than twelve thousand entries from five different continents, the awards showcase “excellence… Continue Reading Mediagistic Brings Home Five Trophies at the 2020 Telly Awards

Weather Overlay in BC

Announcing the New Temperature Overlay feature in Mediagistic’s Business Center Reporting Platform

May 19, 2020

It’s long been asked and wondered how the weather can impact a marketing campaign. Like it or not, weather can tip the… Continue Reading Announcing the New Temperature Overlay feature in Mediagistic’s Business Center Reporting Platform

HVACCOVID

3 Trends for HVAC Contractors to Consider During COVID-19

March 30, 2020

With now-daily upheavals to the status quo, right now it’s anybody’s guess exactly when COVID-19 will subside and business operations will begin… Continue Reading 3 Trends for HVAC Contractors to Consider During COVID-19

Coronavirus&HVACindustry()

HVAC & the COVID-19 Novel Coronavirus: A Brief Market Assessment

March 18, 2020

The HVAC industry, like all major U.S. industries and the entire global community, is currently in the grips of the worldwide Novel… Continue Reading HVAC & the COVID-19 Novel Coronavirus: A Brief Market Assessment

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