Year: 2018


Facebook Makes Headlines

Last Week in Digital Marketing: Facebook Makes Headlines

December 19, 2018

Last week, Facebook was the topic of discussion in many headlines. The company is releasing more advertising options that could have the… Continue Reading Last Week in Digital Marketing: Facebook Makes Headlines

Last Week in Digital Marketing Big News from Reddit While Google and DuckDuckGo Face Off

Last Week in Digital Marketing: Big News from Reddit While Google and DuckDuckGo Face Off

December 11, 2018

This past week has been relatively slow for digital marketing stories in the news. However, there are still a few headlines drawing… Continue Reading Last Week in Digital Marketing: Big News from Reddit While Google and DuckDuckGo Face Off

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Last Week in Digital Marketing: Companies Kick Off the Holiday Sales Season and Google Announces an Exciting Partnership

December 3, 2018

November and December together create a huge spend season, and this year started off strong during the Thanksgiving weekend. With a little… Continue Reading Last Week in Digital Marketing: Companies Kick Off the Holiday Sales Season and Google Announces an Exciting Partnership

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Last Week in Digital Marketing: Ever Expanding Options for Advertisers

November 27, 2018

As time goes on, there are always more and more options for advertisers. Google continues to add new ways for businesses to… Continue Reading Last Week in Digital Marketing: Ever Expanding Options for Advertisers

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Last Week in Digital Marketing: Google Releases New Messaging Option and Researchers Take Note of Video Trends

November 19, 2018

As usual, another week means another set of changes from Google and Facebook. Read on to check out the latest happenings. Google… Continue Reading Last Week in Digital Marketing: Google Releases New Messaging Option and Researchers Take Note of Video Trends

Last Week in Digital Marketing Notable Changes in SEO and Paid Advertising

Last Week in Digital Marketing: Notable Changes in SEO and Paid Advertising

November 12, 2018

Google is widely known for constantly updating algorithms, but recently it has been under some scrutiny for these changes. Meanwhile, LinkedIn and… Continue Reading Last Week in Digital Marketing: Notable Changes in SEO and Paid Advertising

Negative SEO for HVAC

Digital Wetwork: Are Competitors Using Negative SEO to Hurt Your Website? [UPDATED 2018]

November 11, 2018

*Originally published 6.27.2017; updated 11.9.2018. In a perfect world, all of your competitors would play by the rules. The market for your… Continue Reading Digital Wetwork: Are Competitors Using Negative SEO to Hurt Your Website? [UPDATED 2018]

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Last Week in Digital Marketing: Google Cracks Down on Bots While Changes for Twitter are on the Horizon

November 5, 2018

As usual, Google is bringing about more changes in efforts to improve. Meanwhile, Twitter chooses to try out bringing back a feature… Continue Reading Last Week in Digital Marketing: Google Cracks Down on Bots While Changes for Twitter are on the Horizon

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Last Week in Digital Marketing: Improving User Experiences

October 29, 2018

In digital marketing, companies are always looking for new and innovative ways to improve the user experience. Google, Facebook, and LinkedIn are… Continue Reading Last Week in Digital Marketing: Improving User Experiences

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