Mediagistic Blog
Google’s Expanded Text Ads Yield Great Results
January 4, 2017For the past five months, Mediagistic’s performance marketing team has been using Google’s latest, greatest local search offering. After extensive optimization and… Continue Reading Google’s Expanded Text Ads Yield Great Results…
The Dos and Don’ts of Creating an Effective Direct Mail Campaign for HVAC
December 15, 2016During the past 20 years, direct mail has become an under-utilized advertising channel in the HVAC industry. However, when done well and… Continue Reading The Dos and Don’ts of Creating an Effective Direct Mail Campaign for HVAC…
Creative Communication: How We Express the Client’s Vision Creatively
December 7, 2016Having a clearly defined and well-communicated brand can transform the typical consumer into a loyal brand advocate. You have to tell your… Continue Reading Creative Communication: How We Express the Client’s Vision Creatively…
Google’s “Possum” Update and How it Impacts Your Local SEO
December 2, 2016For the past few months, Mediagistic’s local search team has been monitoring a huge local algorithm change that Google rolled out at… Continue Reading Google’s “Possum” Update and How it Impacts Your Local SEO…
Mediagistic Named Among Tampa’s Top 20 Advertising Agencies
November 22, 2016Mediagistic is proud to announce that we have been selected as one of Tampa’s Top 20 advertising agencies by Expertise.com. To qualify… Continue Reading Mediagistic Named Among Tampa’s Top 20 Advertising Agencies…
Less is More: Simplifying Your Marketing Collateral for More Effective Messaging
November 4, 2016Do you have a moment? We need to talk about your business’ marketing collateral. It’s crowded and cluttered, and there’s no clear… Continue Reading Less is More: Simplifying Your Marketing Collateral for More Effective Messaging…
Why You Have To “Pay to Play” on Social Media
October 28, 2016They say the best things in life are free; that is, except when it comes to social media marketing. Yes it’s true… Continue Reading Why You Have To “Pay to Play” on Social Media…
Keeping Sales Steady: Why Advertising is Important During HVAC Slow Seasons
October 21, 2016Many HVAC dealers in the Northern U.S. are preparing for a warmer winter, and they’re hesitating on initiating advertising strategies because of… Continue Reading Keeping Sales Steady: Why Advertising is Important During HVAC Slow Seasons…
Facebook’s New Recommendations Feature is a Game-Changer for Local Marketing
October 19, 2016Yesterday, I was surfing around in my social media feeds, engaged in my normal end-of-day routine of checking in with friends and… Continue Reading Facebook’s New Recommendations Feature is a Game-Changer for Local Marketing…