Mediagistic Blog


Google Sidebar Ads Are Gone: What this Means for Your Internet Marketing Campaigns
February 23, 2016Google has recently confirmed that it’s rolling out the removal of sidebar ads from the right side of its desktop/tablet search results.… Continue Reading Google Sidebar Ads Are Gone: What this Means for Your Internet Marketing Campaigns…

Is Your Business’ Social Media Suffering from “Seatbelt Syndrome?”
February 19, 2016Social media is a powerful marketing channel, but social media platforms are only effective when used correctly – or at all, really.… Continue Reading Is Your Business’ Social Media Suffering from “Seatbelt Syndrome?”…

PPC Lead Generation for HVAC Dealers: A Brief Guide
February 18, 2016There’s one thing search engine optimization experts agree on: When it comes to your organic SEO strategy, Rome isn’t going to be… Continue Reading PPC Lead Generation for HVAC Dealers: A Brief Guide…

Facebook is Set to Become a Local Search Juggernaut in 2016 (and Why You Should Care!)
February 12, 2016Facebook has long held sway as the king of social media platforms. The site has evolved continually since its inception, and now… Continue Reading Facebook is Set to Become a Local Search Juggernaut in 2016 (and Why You Should Care!)…

Traditional Media: Still Highly Effective for Reaching the Masses
February 11, 2016With new and exciting forms of media debuting all the time, it’s tempting to change the direction of your advertising and marketing… Continue Reading Traditional Media: Still Highly Effective for Reaching the Masses…

Why I Watch the Super Bowl Even Though I Never Watch Sports! (Or 3 Reasons Most Super Bowl Ads are a Big Miss)
February 5, 2016One would not say I was a typical “sports fan” since the arts are more my style. Having said that, I have… Continue Reading Why I Watch the Super Bowl Even Though I Never Watch Sports! (Or 3 Reasons Most Super Bowl Ads are a Big Miss)…

Do You Have a Referral Program?
January 22, 2016Customer referrals are pure gold in the marketing world. According to Nielsen, potential customers trust recommendations made by friends and family 92… Continue Reading Do You Have a Referral Program?…

The Holistic Local Marketing Approach: Combining Offline & Online Tactics
November 12, 2015Businesses that rely on defined local service areas benefit from a holistic approach to marketing that combines both traditional and digital media.… Continue Reading The Holistic Local Marketing Approach: Combining Offline & Online Tactics…

There Are No Silver Bullets in Digital Marketing
October 13, 2015When it comes to Internet Marketing, there’s simply no such thing as a “one-size-fits-all” solution. The Web is a living laboratory —… Continue Reading There Are No Silver Bullets in Digital Marketing…